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Right out of Sweden I Dig Denim believes that what you wear reflects your personality and they think it’s important that you feel comfortable in your clothes. Therefore, they have carefully considered every detail and their collections are characterized by good quality, perfect fit, and unique washes.
“I have always loved jeans. Everything from the character of the fabric, to how it can be shaped and adapted according to style and taste. Denim is timeless, easy to wear and practical. With my brand I want to give children and women what I love – personal clothing that are made to feel comfortable in. It’s simple, I dig denim.”– Hanna Clavegård, designer and founder